Email is critical to sales and marketing. We all know it, so if we want to win with email, we must create emails that not only get opened but also deliver on the objective of the email.
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Why it's Important To Do Sales Follow Up.
Every salesperson knows that not all of their presentations will result in successful transactions. More often than not, salespeople get a ‘no’ after their sales pitch. However, should the sales process end with a negative response from a client? I advocate that following up on each customer—whether they have said yes or no, is still a crucial part of the process.